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At nzherald.co.nz we have a dedicated team who are on call to help you choose a solution that suits.
Take a look at our latest advertising rates, page impressions and reach information to work out where you want to feature...
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All rates are quoted in Australian dollars.
Rates effective as of 1 January 2011.
| nzherald.co.nz Section (CPM) | Big Banner 760x120 | Rectangle 300x250(Headline & Content)(1) | Super Rectangle 460x400(2) | Mobile Banner(3) | Video(Post/Pre-roll)(4) | Weekly Ad Impressions | Reach |
|---|---|---|---|---|---|---|---|
| Run of Site | $12.40 | $12.40 | $24.79 | 15,000,000 | 1,000,000 | ||
| Home Page | $20.66 | 4,800,000 | 560,000 | ||||
| National News | $20.66 | $20.66 | $28.92 | 3,800,000 | 510,000 | ||
| Business | $33.06 | $33.06 | $49.58 | 800,000 | 200,000 | ||
| Sport | $16.53 | $16.53 | $24.79 | 1,400,000 | 240,000 | ||
| World News | $16.53 | $16.53 | $24.79 | 900,000 | 210,000 | ||
| Life & Style | $24.79 | $24.79 | $37.19 | 400,000 | 110,000 | ||
| Entertainment | $24.79 | $24.79 | $37.19 | 500,000 | 160,000 | ||
| Personal Finance | $28.92 | $28.92 | $41.32 | 50,000 | 20,000 | ||
| Technology | $33.06 | $33.06 | $49.58 | 250,000 | 80,000 | ||
| Travel | $49.58 | $49.58 | $66.11 | 130,000 | 60,000 | ||
| Employment | $16.53 | $16.53 | $24.79 | 45,000 | 25,000 | ||
| Property | $33.06 | $33.06 | $49.58 | 65,000 | 20,000 | ||
| Motoring | $41.32 | $41.32 | $57.84 | 60,000 | 25,000 | ||
| Sideswipe | $20.66 | $20.66 | $28.92 | 140,000 | 40,000 | ||
| Photo & Video Galleries | $16.53 | $16.53 | 400,000 | 150,000 | |||
| Video - Pre-roll | $49.58 | $49.58 | $41.32 | 150,000 | |||
| Contextual display | $24.79 | $24.79 | $41.32 | N/A | N/A | ||
| Mobile Site | $49.58 | 550,000 | 65,000 | ||||
| Daily Buy - Weekdays | Big Banner 760x120 | Rectangle 300x250 |
Super Rectangle 460x400 | Daily Ad Impressions | Reach | ||
| Homepage | $9,916.80 | $13,635.60 | 740,000 | 190,000 | |||
| Homepage Roadblock (incl. mini banner 300x50)(6) | $11,900.16 | $15,701.60 | 740,000 | 190,000 | |||
| Site-wide Super Rectangle (Solus on HP) |
$26,444.80 | 2,000,000 | 250,000 | ||||
| News | $6,817.80 | $8,264 | $11,569.60 | 550,000 | 140,000 | ||
| Text Links(5) | Text Links | Weekly Ad Impressions | Reach | ||||
| Special Offers - text only (weekly buy) | $2,479.20 | 10,000,000 | 900,000 | ||||
| Special Offers - text & logo (weekly buy) | $3,305.60 | 10,000,000 | 900,000 | ||||
| Relevant Offers - text & logo (contextual) | $8.26CPM | N/A | N/A | ||||
| msn.nzherald (CPM) | Big Banner 760x120 | Rectangle 300x250 | Weekly Ad Impressions | Reach | |||
| News | $12.40 | $12.40 | 480,000 | 100,000 | |||
| Business | $12.40 | $12.40 | 60,000 | 25,000 | |||
| Sport | $12.40 | $12.40 | 60,000 | 15,000 | |||
| Entertainment | $12.40 | $12.40 | 45,000 | 25,000 | |||
| Regional sites (CPM) | Big Banner 760x120 | Rectangle 300x250 | Weekly Ad Impressions | Reach | |||
| Run of Regionals | $12.40 | $16.53 | |||||
| Run of MSN & Regionals | $9.92 | $16.53 | |||||
| The Aucklander | $16.53 | $16.53 | 5,000 | 2,500 | |||
| Bay of Plenty Times | $16.53 | $16.53 | 60,000 | 12,000 | |||
| Canterbury Star | $16.53 | $16.53 | 3,000 | 1,200 | |||
| Daily Post | $16.53 | $16.53 | 22,000 | 5,500 | |||
| Hawkes Bay Today | $16.53 | $16.53 | 60,000 | 10,000 | |||
| Northern Advocate | $16.53 | $16.53 | 30,000 | 6,000 | |||
| Wairarapa Times Age | $16.53 | $16.53 | 16,000 | 3,500 | |||
| Wanganui Chronicle | $16.53 | $16.53 | 16,000 | 4,000 | |||
Please see our technical specifications for full ad and rich media sizes and specifications. For all creative queries, please contact our traffic team on
09 373 9162 or email
traffic@apnonline.co.nz
(1) Rectangle 300x250 (Headline & Content)
Rectangles are available in two positions on story/article pages, the "Headline" which appears on the right within the headlines list and the "Content" which appears towards the left in the body of the article. The Homepage and Regionals also have two positions available, top right and lower left.
(2) Super Rectangle 460x400
Super Rectangles are available on the Homepage top right rectangle and on story/article pages in the "Content" rectangle.
(3) Mobile Banner
One banner spot is available. Six creative sizes are required for each campaign in order to target different device types. Refer to our technical specifications for full details. You account manager can help you with more specific device targeting options.
(4) Video (Post/Pre-roll)
Video can be bought as a 15 second pre-roll only, or as a package with either a rectangle or banner. 30 second videos can be implemented as a post-roll. All video advertising is frequency capped at 1 per session.
(5) Text links
There is a 20% loading fee for guaranteed positioning (order ranking).
(6) Homepage Roadblock
The 300x50 mini banner cannot be sold independently to the Homepage Roadblock Rectangle or Super Rectangle.
Reach
"Reach" refers to the number of Unique Browsers viewing each of the pages, sections or sites on a weekly basis.
Innovative Solutions
nzherald.co.nz offers a number of innovative rich media and integrated content solutions in addition to those listed here. Please contact your Account Manager for more information.
Rich media on the homepage is available, subject to negotiation. Please contact your Account Manager.
Targeting and Capping
Timings
Conditions for rates
At nzherald.co.nz we have a dedicated team who are on call to help you choose a solution that suits.
Simply contact our team between 8.30am and 5.00pm, Monday to Friday.
Australia
Contact: Melita Grgruic
Phone:
+61 7 3327 3316
Email:
New Zealand
Contact: Melissa Salisbury
Phone: +64 9 373 9169
Email:
Postal address: nzherald.co.nz Online Advertising, PO Box 32, Auckland, New Zealand
